In 2005 my now husband and I went on the quest for a very unique engagement ring. We went to about a dozen jewelry stores over 6 months and nothing piqued our interest. None of the stones had that incredible sparkle wow factor that you could see from a mile away. I started searching on-line and came across the La Rouche website. I found the color, clarity, size stone, GIA certification, and price I was looking for in a setting that I wasn't too crazy about so I decided to email Peter the owner and asked him if he would be willing to change the setting. We went to his store on 5th avenue soon after and I tried on the ring.
The stone was the most magnificent thing we ever saw! My husband asked if the stone was real! I drew the setting I really wanted on a piece of paper for Peter. It took 5 weeks for it to be made but when it was done it took my breath away. We walked by the Neil Lane jewelry store right after the purchase and saw almost the exact same ring for over 5 times the price! I also stopped into a few wholesale jewelry stores in the diamond district to see how much they would charge for a ring like mine and they all said 25-50% more! We were so happy with Peter, we went back to purchase our wedding bands a year later. Thank you La Rouche for making my dream ring a reality for a fraction of the cost. If you are looking for an amazing deal for an amazing GIA or EGL certified stone, run don't walk to La Rouche!
578 5th Ave
New York, NY 10036
Neighborhoods: Midtown West, Midtown East
(212) 840-6171
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